A holistic marketing strategy can hardly be imagined without influencer marketing. But in which cases does it really make sense? Which channels and actors fit my product? And how do I communicate my message to ensure that it gains a foothold in the target group?
To answer these questions, we draw on many years of know-how. We look closely, ask questions and think around the corner. The result is a campaign that fits your brand and your product. Whether it’s a market launch, a re-launch or ongoing marketing.
Well connected in the industry, our focus is on the Perfect Match – the right combination of product, influencer and follower. Our tools include creative cooperations as well as specially tailored influencer trips or event formats such as Insta Walks or Influencer Round Tables.
Cases
What we find so fascinating about the influencer scene is its diversity. From the big fashion blog to the micro influencer for gaming, food or handicrafts, everyone can find the right niche here. They all have their followers and are often real experts in their field. To find the Perfect Match in this jungle – that is our task. A wonderful one, as we think, but see for yourself…
REGULAT BEAUTY MOTHER’S DAY LUNCH
Mother’s Day Lunch by Regulat Beauty with numerous influencers and VIPs, in May 2019 at EATALY. We had the pleasure of organizing the first Mother’s Day lunch for Regulat Beauty in May 2017 – at Sophia’s Restaurant in The Charles Hotel, Munich
INFLUENCER TRIP TO THE LAUENSTEIN CONFECTIONARY
A great trip to picturesque Upper Franconia with a visit to the Lauenstein Confectionery and of course the production. Pure fun and a sweet delight.
INFLUENCER & VIP DECORATING WORKSHOPS AT KEKSLIEBE
In autumn 2017, we invited influencers and VIPs to Keksliebe near Munich’s Gärtnerplatz, and that several times. In addition to numerous great posts, the creative fun factor was not neglected.
MTV PUSH FUTURES LIVE@ALOFT CONCERT IN MUNICH
In June 2016 we supported the Aloft Munich hotel for the MTV PUSH FUTURES LIVE@ALOFT CONCERT IN MUNICH. The result: More than 20 well-known influencers, countless photos and posts and a legendary Max Giesinger with his superhit “80 Millionen”.
JEANNY’S PYJAMA PARTY AT GAMBINO HOTEL CINCINNATI
The first Influencer Private Party: The well-known Munich fashion and lifestyle influencer, Jeannette Graf, raffled off among her followers to participate in this exclusive event.
Besides the location search we supported Jeannette in the acquisition of suitable sponsors. A great evening for the participants and a media success for all product sponsors.
INFLUENCER’S MONDAY AT THE WESTEND FACTORY
A restaurant launch in Munich’s Westend: Every Monday for two months we invited influencers from Munich for dinner. We feasted and posted to our hearts content. A complete success – and a great networking platform.
